BVTV: Investors, the highs and lows of investing
Tobacco and drinks companies used to be considered very stable, almost quiet industries. Industry players sold products that had no substitutes, and investors would not have to be too worried about negative earnings surprises. That picture seems to have changed now, with new products gaining popularity in the tobacco world and the recent legalisation of cannabis in Canada shaking things up in the drinks world.
Watch M&G Investment Specialist Mario Eisenegger and credit analyst Stephen Wilson-Smith discuss the investment implications of the new trend.
The value of investments will fluctuate, which will cause prices to fall as well as rise and you may not get back the original amount you invested. Past performance is not a guide to future performance.